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Built from 90 reviews · Updated October 2026

Gumi GM Tailor, Hoi An

★★★★★ 5.0· 619 Google reviews ao dai · traditional Vietnamese tunics · suits
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Gumi GM Tailor is built around Thao, whom many reviewers simply call Gumi, working with her sister and assistants such as Lucia, MiMi and Hanh. The shop is at 42 Đ. Phan Bội Châu in Hoi An, 0.6 km from the centre, with a 5.0 rating from 619 Google reviews. Nearby resorts often send guests here. It is known for ao dai and Vietnamese traditional wear as well as suits and dresses, most orders take 24 to 48 hours, and one reviewer had the lowest quote of all the shops they visited.

Ready in
24–48 hours
Fittings
1–2
Free adjustments
Included
Hotel delivery
Yes
Ships abroad
Yes
Sales pressure
Low

From what customers reported in their reviews, not the shop's price list.

42 Đ. Phan Bội Châu, Hội An, Đà Nẵng
Every day 9 AM – 9 PM
Get directions
Gumi GM Tailor, tailor for ao dai and traditional Vietnamese tunics in Hoi An — photo 1 of 6
Gumi GM Tailor, tailor for ao dai and traditional Vietnamese tunics in Hoi An — photo 2 of 6
Gumi GM Tailor, tailor for ao dai and traditional Vietnamese tunics in Hoi An — photo 3 of 6
Gumi GM Tailor, tailor for ao dai and traditional Vietnamese tunics in Hoi An — photo 4 of 6
Gumi GM Tailor, tailor for ao dai and traditional Vietnamese tunics in Hoi An — photo 5 of 6 +1 photos

How much does a suit cost at Gumi GM Tailor?

No reviewer gives a figure for Gumi GM Tailor. Prices are consistently described as reasonable, fair or affordable, and one reviewer says it gave the lowest quote of all the shops they visited.

Ask for a quote per piece and per fabric, and compare it with the Hoi An tailor prices guide.

How long does Gumi GM Tailor take?

Most orders at Gumi GM Tailor take 24 to 48 hours, and several pieces have been done the same day. Larger family orders take up to three days. Expect one or two fittings, with free adjustments for as many rounds as you want.

Hotel visits come up often: staff have gone to guests' hotels to take measurements or do a final fitting, and one order was delivered at midnight on a customer's last night. One family has ordered from abroad since their trip.

What 90 reviews of Gumi GM Tailor mention most

Praised

  • Friendly, patient staff66% here · 59% across Hoi An59 of 90
  • Quality of the finished clothes48% here · 46% across Hoi An43 of 90
  • Fast turnaround47% here · 41% across Hoi An42 of 90
  • Careful fittings, fit right38% here · 40% across Hoi An34 of 90
  • Good value for the price19% here · 26% across Hoi An17 of 90
  • Wide choice of fabric14% here · 8% across Hoi An13 of 90
  • Good advice on style and fabric10% here · 22% across Hoi An9 of 90
  • Delivered to the hotel10% here · 4% across Hoi An9 of 90

Complaints and caveats

  • Fit problems not fixed1% here · 1% across Hoi An1 of 90
  • Rude or dismissive staff1% here · 1% across Hoi An1 of 90

Counted from the 90 most recent Google and TripAdvisor reviews of Gumi GM Tailor; one review can mention several things. The mark on each bar is the share across 11,366 reviews of 170 tailors in Hoi An.

What customers ordered at Gumi GM Tailor and what they paid

OrderPaidReady inFittingsSource
A complicated shirt, silk trousers and dress trousers for three people—ordered Wednesday, ready Friday afternoon; adjustments in a few hours1Google
Two shirts and two skirts from inspiration photos—36 hours—Google
Two silk dresses—24 hours—Google
Two-piece outfits, a suit, a blazer and linen trousers—one day—Google
Áo dài in a slightly non-traditional design—first fitting the next day, finished on the third day1Google
Suit, shirts and jeans—3 days including alterations—TripAdvisor
Suit, delivered to the hotel—48 hours—Google
Blazer, delivered free to the hotel—under a day—Google
Four shirts—next day—TripAdvisor
Two pairs of trousers, a shirt copied from a photo online, and sneakers with custom embroidery—within 24 hours1Google

As reported in individual reviews, in the currency the customer used.

What customers say about Gumi GM Tailor

Gumi GM tailor did the most wonderful job of my tailoring and I can’t recommend them highly enough. I had two tops made here and I was blown away by the fit and quality of both tops.

Quoted from recent Google reviews, as written — critical ones included.

Who Gumi GM Tailor is best for

Gumi GM Tailor suits couples, families, friends and solo travelers, and especially anyone who wants an ao dai or other Vietnamese traditional wear. It also makes suits, dresses, shirts, silk and linen pieces and leather jackets, and custom shoes through a partner shop next door. Reviewers say Thao welcomes you with cold water and does not mind whether you buy.

One three-star reviewer found the tailor reluctant to make fit adjustments at a fitting, so be clear about every change you want.

  • Thaonamed in 21 reviews · the owner; precise measurements and advice on style and fabric
  • Mi Minamed in 3 reviews · helping turn customers' photos into finished pieces
  • Lucianamed in 2 reviews · patient help with design, in good English

Before you order at Gumi GM Tailor

  • The shop does more than clothes: customers have had sneakers with custom embroidery, cowboy boots and loafers made through it, and leather motorcycle jackets.
  • If nothing on the shelves catches your eye, say so: two customers were taken by scooter or motorbike to fabric stores and factories in town to choose more.
  • You may not need to find your own way there: the shop has sent a taxi to bring customers in, once after hotel staff recommended it, and another reviewer says the ride was free.
  • The team will come to your hotel or homestay for measurements and fittings, in one case at midnight with the finished clothes.
  • One reviewer paid about half of the price when ordering and the rest on collection.

Real photos from Gumi GM Tailor customers

Clothes made at Gumi GM Tailor, photo by a customer (Clarin Tan)Clarin Tan · 2 months ago · Google
Clothes made at Gumi GM Tailor, photo by a customer (Saskia McDonald)Saskia McDonald · 6 months ago · Google
Clothes made at Gumi GM Tailor, photo by a customer (tomi Afenzar)tomi Afenzar · 5 months ago · Google
Clothes made at Gumi GM Tailor, photo by a customer (Yehuda Mayer)Yehuda Mayer · 4 months ago · Google
Clothes made at Gumi GM Tailor, photo by a customer (jheichel1)jheichel1 · 3 months ago · Google
Clothes made at Gumi GM Tailor, photo by a customer (Annah Vanchoff)Annah Vanchoff · 6 months ago · Google
Clothes made at Gumi GM Tailor, photo by a customer (Michael Maltchik)Michael Maltchik · 7 months ago · Google
Clothes made at Gumi GM Tailor, photo by a customer (Dionne Hilda Chua)Dionne Hilda Chua · 7 months ago · Google
Clothes made at Gumi GM Tailor, photo by a customer (Kevin H)Kevin H · Feb 2026 · TripAdvisor
Clothes made at Gumi GM Tailor, photo by a customer (Daniel L)Daniel L · Jan 2026 · TripAdvisor
Clothes made at Gumi GM Tailor, photo by a customer (Willa T)Willa T · Dec 2025 · TripAdvisor
Clothes made at Gumi GM Tailor, photo by a customer (Voyage619956)A traveler · Sep 2025 · TripAdvisor

Posted publicly by customers with their Google or TripAdvisor reviews of Gumi GM Tailor; they belong to the people who took them. If one is yours and you'd rather it wasn't here, email janusaimaagency@gmail.com and it comes down.

Gumi GM Tailor compared with nearby tailors in Hoi An

If Gumi GM Tailor isn't right for you, these are the closest alternatives, with what their customers reported.

TailorDistanceSuitReady inRating
Gumi GM Tailor——24–48 hours5.0 (619)
Trendy Tailor Hoi AnSteps away—24–48 hours5.0 (448)
BEAN Tailor70 m—24–48 hours5.0 (998)
Rainbow Tailor90 m$200–30024–72 hours5.0 (1,256)
The Vouge Tailor Hoi An110 m—Same day5.0 (150)
Pink Tailor110 m—Same day5.0 (202)
Red Apple Tailor130 m—2–4 hours4.5 (191)

How to get to Gumi GM Tailor

Gumi GM Tailor is at Phan Bội Châu, an easy walk from the Ancient Town — the map above has the exact spot. If a driver or a tout tells you it's "closed today", it isn't: that's a commission pitch. You can call ahead on +84935445004.

Grab drivers work from the Vietnamese address. Copy it, paste it into the Grab app as your destination, or show it to the driver.

Gumi GM Tailor: frequently asked questions

Is Gumi GM Tailor good for an ao dai?

Yes. Ao dai and Vietnamese traditional wear are a speciality of Gumi GM Tailor in Hoi An. One reviewer who had wanted an ao dai since a first trip to Vietnam had it made there on a resort's recommendation.

Does Gumi GM Tailor deliver to hotels?

Yes. Gumi GM Tailor regularly delivers to hotels, staff have gone to guests' hotels for measurements or a final fitting, and one order was delivered at midnight on a customer's last night.

How long does Gumi GM Tailor take?

Usually 24 to 48 hours with one or two fittings, and some pieces the same day. Larger family orders at Gumi GM Tailor can take up to three days.

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